Destination Maternity
Destination Maternity Corp. plans to focus less on its retail presence so that it can revitalize the company and boost e-commerce sales instead. About 42 to 67 stores would be affected by the store closures that they are rolling out within the year. They did this in the hopes of reducing store expenses and expanding their online presence. According to USA Today, the company is also planning to open smaller locations “with reduced square footage to drive higher productivity.”
Beauty Brands
Beauty Brands let the world know that it was going to shut down 25 stores in 2018. In January of that year, the company filed for bankruptcy and reduced its corporate staff. During its application for bankruptcy, it said that the company was suffering from an increased operating cost since it was “a predominantly brick and mortar retailer.”